Keds Does Clothes

They’re not just for shoes anymore! Fresh off of the heels of their Kate Spade x Keds collaboration, iconic shoemaker Keds is launching a new collection: Apparel. Though this isn’t Keds’ first foray into clothing (the brand partnered with Opening Ceremony for a super-hip capsule collection two years ago), the line is slated to be bigger than ever with super cute, classic-inspired looks.

Fashion Expansion: Keds does clothing! Peep the entire lookbook now on SheFinds.

Fashion Expansion: Keds does clothing! Peep the entire lookbook now on SheFinds.

The full spring 2013 collection will be available on keds.com and select pieces are already for sale at Macy’s in their Juniors section. You can expect lots of print (especially dots), bursts of primary colors, and playful silhouettes, all for $60 or less. The look is very young, bright, and commercial…The pieces are things you could imagine yourself wearing while eating a popsicle in on the 4th of July, or see Taylor Swift wearing in one of her videos. You know, “cute”.

...And she's wearing Keds of course!

…And she’s wearing Keds of course!

Personally, I’m more a fan of the looks for Keds for Opening Ceremony–Keds has a pretty proven track record for successful (or at least aesthetically pleasing) collaborations thus far– incredibly well but the new Keds price point is hard to beat! And I am a fan of their cropped tie shirt, classic denim jacket, and basically all of their shoes. But that’s just me!

What do you think about Keds’ new clothing line? Is it your style? Are there any items you HAVE to have? Let me know below!

xo,

Liza, Editorial Director

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