She stars in their videos, rocks their catwalk, and is all over their online store: It’s only natural that two-time Victoria’s Secret Fashion Show veteran, 20-year-old model Karlie Kloss, is the brand’s newest “Angel”.
In addition to making a series of promotional appearances in LA alongside Candice Swanepoel and Alessandra Ambrosio and participating in the #AskAnAngel Q&A session on Twitter, Kloss was also named the face of the brand’s 2013 swimwear collection.
Ms. Kloss has already walked many a runway in New York, Paris, and Milan’s Fashion Weeks, starred in the Neiman Marcus for Target campaign, and appeared in a feature for Vogue that required the model to cut her long hair mere days before appearing in this year’s Victoria’s Secret Fashion Show. The chop paid off: Kloss was voted Vogue’s Model of the Year in 2012…and “The Karlie” cut is officially the new “Rachel”.
As an certified Victoria’s Secret Angel, Kloss joins the ranks of mega-models Tyra Banks, Heidi Klum, and Gisele Bündchen. Considering the success Karlie has had with both editorial and commercial ventures in addition to her newest VS role, my guess is that her career will follow a trajectory similar to that of our favorite former VS Bombshells.
Liza Najimi, Editorial Director